hp + framestore: in the air.

This looks so slick. Killer VFX work from the amazing Framestore for HP’s latest spot “In The Air.” I dig the American Beauty-esque score too. Totally tight. The reflection in the astronaut’s helmet is so hot. It makes me want to be a better man. That’s how good it is.

intheair

(Agency: Goodby Silverstein. Director: Dante Ariola. Production: MJZ.)

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