This video is so fucking beautiful it makes me ache. Slightly reminiscent of Björk and Michel Gondry’s legendary vid for “Jóga”, Dutch creative studio Onesize and director Kasper Verweij have created a simply mind-numbingly gorgeous glimpse of sand, earth, and sky for experimental U.S. duo The American Dollar‘s “Anything You Synthesize.”
Languid and immersive, the video scrolls in one long, looping slope through time and space without any shots of the band or any other human being. Constantly moving, it’s earthy and ethereal vibe cycles through nature in one of the most exciting visual landscapes I’ve ever seen: teeming and florid, decayed and hopeless. In a world So barren it’s lush, so dark it shines. It’s like drugs for your eyes. The visual are grainy and aged, like a memory, and give the whole thing the feeling of re-visiting a place you’d forgotten you’d been. The ultimate déja vu.
Shut the door, dim the lights, turn off your phone, and give yourself four minutes to do nothing but behold…
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From Onesize’s website:
“After hearing work from ‘The American Dollar’ we really felt the urge to create a music video for one of their new songs. Inspired by the music we had the idea of making a decaying world. One single cameramovement from left to right, showing a landscape, looping 9 times. Day becomes night and even the seasons go by. After we finished the production, we decided to reverse the whole video. This gives you a seamingly happy end, but you know what’s going to happen. There are no lyrics and we did not pay attention to the title of the song, we just felt this was the right thing to do.”