pangea day: “tank driver”.

A few months ago I posted about Pangea Day, the realization of a dream from visionary documentary filmmaker Jehane Noujaim and winner of a TED Idea Prize. The goal, simply but globally, is to unite people in the world through the power of the moving image.

As Pangea Day, May 10 2008, draws closer, they’ve embarked on a new campaign with the tag “See the World Through Someone Else’s Eyes”. The ultimate power of Pangea Day is precisely that. Despite langauge, race, and culture we have a medium in film where we can tell the story of any human being on earth, and any other human being on earth (if viewed with open mind and willing heart) can understand the other person’s life.

This latest promo film for Pangea Day, “Tank Driver”, is such a succinct and perfectly realized incarnation of this message that I’m going to shut up now and beg you to watch it:

(Agency: Johannes Leonardo, Director: The Glue Society, Production: @radical.media)

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