my hard on for wood wood.

This is the story of how I became obsessed with Copenhagen-based designers wood wood. A year ago, during some random magazine perusal, I came across The Tee Shirt. Yes, the capitalization is intentional because this was not just any tee shirt, but The Tee Shirt…

C’mon! It’s a rainbow turned into a sad face and it’s Scandinavian. What more do you need? I went online to find The Tee Shirt. Being a little strapped for cash at the time, I balked when I found out that with shipping it would come to $150 CAD… for a tee shirt. But not really, since this was The Tee Shirt. I heard my Mom deride “it’s just a tee shirt”. I heard my friends scream “but it’s The Tee Shirt!”. Screw you, Mom. It was destined to be mine.